Strategy

Ok – here I want you to imagine a wickedly incisive and deliciously deviant article that makes you know for sure that using the wrong strategy to get what you want is NOT going to work – not matter how hard you work, how many hours you burn, how many marriages you waste or how much of your life juice you splash into the dust…

If your strategies don’t work, they don’t work. If they work a little bit, they work a little bit. No matter what.

So – is it worth checking that your strategy is valid? It might be “almost” right. And it might “seem” to work, sometimes…

And – if you cannot tell me what your strategy is – what does that immediately tell you?

This applies to “tactics” as well – which appear in the Execution podium. If it does not work, then doing it more just wont help.

You can think about this some more, or just go across to podium. Here is a bonus question for you:

“Can you show me your current, up-to-date, specific strategic plan for your business?”

The answer is what it is.

You have heard that you are ‘supposed’ to “build” a business, right?

Well – if you build anything without a decent set of plans there is very little chance it will turn out well.

Rock on

James Hooper