30 Free (or very low cost) Powerful Business Revenue Building Tactics YOU Can Apply In Next 30 Days.

Do you believe that you can grow your business by doing more? What about doing less?

I have found that doing MORE is not usually the very best strategy – but it can still work beautifully and make you a stash of cash very quickly. Here are 30 that you can test for yourself.

Doing any of these WILL grow your business if you have one already. In a nutshell of the first level, if you want more REVENUE, then DO MORE REVENUE GENERATING ACTIVITIES. Second level nutshells will have you doing fewer things, but the more powerful things. That is how a great coach can help to shorten the path to awesomeness.

Here you go: Here are 30 fast, low-cost business building tactics in Categories:

CUSTOMER VALUE MAXIMIZATION:

  1. Print your customer list by revenue – identify your top 20% immediately
  2. Call your top 4% customers and ask what additional services they’d value
  3. Create a VIP service level for your best customers
  4. Ask your best customers for referrals (create a systematic process)
  5. Study your best customers’ buying patterns to find common characteristics

SALES OPTIMIZATION:

  1. Test different ways of asking for appointments (track results)
  2. Change your greeting/welcome script for walk-ins
  3. Add a risk reversal guarantee to remove buying hesitation
  4. Create a follow-up system for quotes/proposals
  5. Test different price points on the same service

PROFIT ENHANCEMENT:

  1. Calculate the lifetime value of different customer types
  2. Identify your highest margin products/services
  3. Create bundles of complementary services
  4. Add premium versions of existing services
  5. Look for partnership opportunities with complementary businesses

MARKETING LEVERAGE:

  1. Write down all the ways people find you now
  2. Find businesses with same-quality customers but non-competing services
  3. Propose joint venture deals with complementary businesses
  4. Create a systematic referral program
  5. Test different headlines in your current advertising

OPERATIONAL IMPROVEMENT:

  1. List all your business processes
  2. Identify bottlenecks in your service delivery
  3. Create checklists for common procedures
  4. Document your best-performing systems
  5. Track and measure your key performance indicators

RELATIONSHIP BUILDING:

  1. Start an email newsletter with valuable content (80% value, 20% promotion)
  2. Create a “shock and awe” package for new customers
  3. Implement a systematic customer feedback process
  4. Develop a reactivation campaign for past customers
  5. Create a “next logical purchase” pathway for each service

BONUS TACTICS:

  1. Test different offers at point of sale
  2. Create strategic alliances with non-competing businesses
  3. Develop a customer education program
  4. Implement a customer appreciation system
  5. Create a lost customer recovery program

Key Principles Behind These Tactics:

  • No significant capital required
  • Can be implemented quickly
  • Focus on leveraging existing assets
  • Based on proven business principles
  • Measurable results

Implementation Note:
My recommendation would be to:

  1. Pick 2-3 tactics that seem most relevant
  2. Test them thoroughly
  3. Measure results
  4. Keep what works
  5. Add new tactics one at time

In this modern world you can find all the resources you need on Youtube or from AI to complete tasks like this. You don’t need a coach for that.

The need for a coach comes when you realize that you have created layers of overwhelm for yourself. You already know that you “should” be focused on the most important aspects and tasks – but you either cannot determine what they are, or you just do not have the time to get to doing them.

Or you do them once, then not again. Then you remember and feel a bit dense.

And you get caught up in the DRAMAs that business creates constantly. And you get to the end of your day and week and you are exhausted, yet unfulfilled. You are running on willpower, not on enthusiasm, which means you may tend to become a little “tetchy” or “short fused”. You might even find yourself looking at Seek jobs with a salary and holidays and sick leave and big super.

Just like learning to swim, you can get the info from youtube. But when you want to do better than emergency side-stroke to the side of the pool, you get a coach. Then you put your resources into the best leveraged path away from being a sh1t business operator owner.

James Hooper